by David Gersh | Jul 22, 2026 | Marketing Tips
A family lands in town at noon, checks the weather, and decides on a sunset kayak trip for tomorrow. They pull out a phone. If your booking page loads fast, shows tomorrow’s availability, and takes payment in under a minute, you get the sale. If not, the...
by David Gersh | Jun 17, 2026 | Marketing Tips
Quick Takeaways AI assistants like ChatGPT, Gemini, and Perplexity pull recommendations from the web and live search, favoring businesses that are described clearly, mentioned widely, and backed by strong reviews. There is no separate “AI SEO”; a clean,...
by David Gersh | Apr 27, 2026 | Marketing Tips
Here’s a number worth knowing: 93% of travelers read online reviews before booking a tour or activity. Not some travelers. Not most travelers. Almost all of them. And when they read those reviews, they’re not just counting stars — they’re looking for...
by Clear Sky Tourism | Sep 29, 2025 | Marketing Tips
Customer feedback is valuable to marketers. Raw, unvarnished insights can revolutionize every facet of content strategy. By tapping into the voice of the customer, a brand can develop content that satisfies the audience’s needs, pain points, and wishes. This...
by Clear Sky Tourism | Jul 24, 2025 | Marketing Tips
Tourism businesses grow when people get in touch with the magic of travel stories, photos, and reviews from real travelers on your site. Those candid shots, honest reviews, and shared moments leave a next-level imprint in the hearts of viewers. That’s why...
by Clear Sky Tourism | Dec 24, 2024 | Marketing Tips
Everyone is aware that online marketing is a crucial part of every business, especially for the tourism industry. That’s because online marketing does not only put the brand out there, or boost bookings, it also helps with customer-brand engagement which is vital for...
